GET
RESULTS
CERTIFIED ADWORDS MANAGEMENT

GET YOUR ADS
OUT THERE!

Creating and managing an effective Google Ads (formerly known as Adwords) campaign that you can count on for conversion is vital to make certain that your marketing spends are put to work in a reasonable way. It's important to feel secure about the monetary results your marketing budget provides to your overall financial success. The PPC team at Legnd is Certified by Google and has tons of experience. We can help you reach the right people in Phoenix as well as and throughout the world.
ADWORDS 101

OPTIMIZE YOUR SPEND

CONVERSION TRACKING
Google Ads - or Adwords - account can only perform at the level of your conversion rate. We use our internet marketing expertise to meticulously follow your conversion rate and allot the appropriate amount of marketing spend to your campaign.
TARGETING & SCHEDULING
Intuitive use of ad schedules, demographic / regional targeting, and additional strategies can make all the difference in your account's overall performance.
AD EXTENSIONS
Additional information that supports your ads draws in a higher quality of leads and raises the level of return from your ads. We methodically craft extensions that are tailor made to increase your overall conversion rate. We have the ability to tie PPC in with an off the charts SEO strategy and web design to achieve amazing results!
KEYWORDS & NEGATIVE KEYWORDS
We'll ensure that any keywords you bid on to make your ad display are carefully studied. We will also integrate a robust strategy utilizing negative keywords to thwart non-motivated visitors from clicking on your ads so your ideal customers are visiting your website and helping your Phoenix company exceed expectations.
AWESOME RESULTS

THINK ALL ADWORDS MANAGEMENT IS THE SAME?

INDUSTRY AVG: 1.9%

AVERAGE CLIENT CLICK-THROUGH RATE

INDUSTRY AVG: 2.7%

AVERAGE CLIENT CONVERSION RATE

HIGHEST CLIENT CONVERSION RATE

ACTUAL CLIENT

INTERNATIONAL
BUSINESS CLIENT

We were asked to take over an Adwords account previously managed (or some might say, ‘mis-managed’) by a national firm, and within 30 days we increased their sitewide conversion rate by a whopping 32.2% and reduced the bounce rate by 9.5%.

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ACTUAL CLIENT

ADVENTURE
TOURISM CLIENT

With more than 2 years managing this client’s Adwords account, we have consistently maintained an above 15% conversion rate. And we don’t count a page visit or button-click as a ‘conversion’ as others do; a ‘conversion’ for us is a phone call or an email lead.

Ask An Adwords Specialist 
ACTUAL CLIENT

MEDICAL PRACTICE
CLIENT

Just by working closely with our client and managing a robust, campaign-level negative keyword list coupled with great ad copy, we increased their conversion rate to 8.7%; more than 3 times the national average for Adwords conversion.

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ACTUAL CLIENT

RESIDENTIAL / COMMERCIAL CONSTRUCTION CLIENT

In a campaign previously managed by the client themselves, our team managed to achieve a conversion rate increase of 237% and decreased the average cost per conversion by 297% in under 30 days. We are committed to adding value to your managed campaign each month.

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ADWORDS STRATEGY

OUR PROCESS
FOR ULTIMATE SUCCESS

From the very beginning of your process with us to ongoing optimization and monitoring, your account will become the lead generation tool of your dreams. Whether your target market is Phoenix or across the continent, we've got you covered.
STEP
ONE
01.

RESEARCH

Prior to building your account strategy, our first step is some intensive research. While our research takes us in a variety of directions based on your desired outcomes, our team spends a lot of time gaining a deep understanding of your industry, competition, and projections for your industry's economic future. This level of dedication is why we are one of the most in-demand web design and SEO companies in Phoenix.
STEP
TWO
02.

STRATEGY

Combining our expertise with comprehensive research about your business and your industry allows us to develop the right path forward for your Adwords account. Because our standard is producing optimal marketing results, we integrate this gained knowledge into our roadmap, incorporating your goals, the particulars of the competitive market, projections for your industry's economic future.
STEP
THREE
03.

EXECUTION

After the conclusion of our research and strategy development for your account, we get moving with building out the account for your firm in Phoenix. This build-out is pivotal, as it will enable us to effectively reach your key demographics while optimizing your budget. The developed keywords, ad copy, ad extensions, and negative keywords, and other campaign settings will be fine tuned to provide your business with the best leads possible at the most efficient cost per acquisition (CPA).
STEP
FOUR
04.

ANALYZE

From the very start of your ad run, we collect the data that's relevant to your campaign performance. The analysis of key performance indicators (KPIs) provides us with the intel to determine how the account is performing and allows us to give you meaningful reports. We provide you with the means to be completely in touch with how your account is performing because that’s just part of Legnd’s full-service web design ethos.
STEP
FIVE
05.

OPTIMIZE

Comprehensive reporting and analysis is but one aspect of the behind the scenes work we'll be doing after your ads are live. Continual optimization of your account will create the framework of your ongoing Adwords strategy. Individual keyword bids, ad extensions, ad copy, negative keywords, and many other campaign metrics will be adjusted on an ongoing basis.

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Let's bring your
project to life

Submit this form to get a call back from one of our project strategists: Morgan, Rob, or Karrie. Or use this link to schedule a call at your convenience!

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