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GET
RESULTS
CERTIFIED ADWORDS MANAGEMENT

GET YOUR ADS
OUT THERE!

Strategizing an efficient Google Ads (also known as Adwords) campaign that you can count on for conversion is important when you want to make sure your marketing dollars are put to good use. You need to feel confident about the impact that the money spent has on your revenue. The Legnd PPC team is Google Certified and time tested. We can assist you with reaching your clients / customers in Nashville and around the world.
ADWORDS 101

OPTIMIZE YOUR SPEND

CONVERSION TRACKING
Your Google Ads (Adwords) account can only perform if your ads are leading to actual conversions. Legnd uses digital marketing strategies to meticulously follow your conversion rate to make sure your marketing spend is justified.
TARGETING & SCHEDULING
Smart utilization of ad scheduling, regional and demographic targeting, and additional strategies can have a positive impact on account performance and results.
AD EXTENSIONS
Supporting your ads with additional information will result in higher quality leads and helps your ads perform better. Our carefully crafted ad extensions are likely to improve your overall conversion rate. The Legnd team can integrate PPC with robust SEO strategies and custom web design to produce outstanding results!
KEYWORDS & NEGATIVE KEYWORDS
Legnd will ensure that the keywords you bid on to make your ad display are fully analyzed. We will also integrate a efficient negative keyword protocol to keep non-motivated searchers from clicking your ads so that the best potential customers are visiting your site and helping your Nashville firm exceed expectations.
AWESOME RESULTS

THINK ALL ADWORDS MANAGEMENT IS THE SAME?

INDUSTRY AVG: 1.9%

AVERAGE CLIENT CLICK-THROUGH RATE

INDUSTRY AVG: 2.7%

AVERAGE CLIENT CONVERSION RATE

HIGHEST CLIENT CONVERSION RATE

ACTUAL CLIENT

INTERNATIONAL
BUSINESS CLIENT

We were asked to take over an Adwords account previously managed (or some might say, ‘mis-managed’) by a national firm, and within 30 days we increased their sitewide conversion rate by a whopping 32.2% and reduced the bounce rate by 9.5%.

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ACTUAL CLIENT

ADVENTURE
TOURISM CLIENT

With more than 2 years managing this client’s Adwords account, we have consistently maintained an above 15% conversion rate. And we don’t count a page visit or button-click as a ‘conversion’ as others do; a ‘conversion’ for us is a phone call or an email lead.

Ask An Adwords Specialist 
ACTUAL CLIENT

MEDICAL PRACTICE
CLIENT

Just by working closely with our client and managing a robust, campaign-level negative keyword list coupled with great ad copy, we increased their conversion rate to 8.7%; more than 3 times the national average for Adwords conversion.

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ACTUAL CLIENT

RESIDENTIAL / COMMERCIAL CONSTRUCTION CLIENT

In a campaign previously managed by the client themselves, our team managed to achieve a conversion rate increase of 237% and decreased the average cost per conversion by 297% in under 30 days. We are committed to adding value to your managed campaign each month.

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ADWORDS STRATEGY

OUR PROCESS
FOR ULTIMATE SUCCESS

From the inception of your PPC campaign to continued optimization and monitoring, your Google Ads account will knock your socks off with its ridiculous level of lead generation. If your market is the city of Nashville or across the continent, we've got you.
STEP
ONE
01.

RESEARCH

Before we get down to the nitty gritty of strategizing your account, we begin with a research phase. Initial research can lead us in a variety of directions based upon your particular marketing needs, our team spends a lot of time gaining a deep understanding of your industry, competition, and the current trends and projections for your specific industry. This level of dedication is why we are one of the most in-demand design and digital marketing firms in Nashville.
STEP
TWO
02.

STRATEGY

Integrating Legnd know-how with our exhaustive research into your industry and business lets us formulate the right path forward for your account. Because we are set on delivering optimal marketing results, we include everything we have learned into our plan, including your marketing goals, the particulars of the competitive market, future trends that may affect your industry.
STEP
THREE
03.

EXECUTION

After developing a research-driven strategy for your Adwords account, we get started building the campaign for your firm in Nashville. This setup is vital, because we can then effectively reach your key demographics while getting the biggest bang for your buck. The ad copy, keywords, ad extensions, negative keywords, along with other settings will be adjusted to give you the best leads possible at a sustainable cost per acquisition (CPA).
STEP
FOUR
04.

ANALYZE

From the very start of your ad run, we'll be collecting data regarding your Adwords account performance. Key performance indicators (KPIs) analysis gives us the intel to determine how well the campaign is performing and will allow us to give you reports that are useful. You'll have complete transparency with your Google Ads account performance because that’s just part of Legnd’s full-service web design ethos.
STEP
FIVE
05.

OPTIMIZE

Comprehensive reporting and analysis is just a sliver of the work we'll be doing after your ads start running. Non-stop improvement will create the framework of the ongoing strategy we build for you. Individual keyword bids, ad extensions, ad copy, negative keywords, and other data points will be closely monitored and optimized.

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Let's bring your
project to life

Submit this form to get a call back from one of our project strategists: Morgan, Rob, or Karrie. Or use this link to schedule a call at your convenience!

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